July 16, 2013

What Are YOU Selling?

What?  Is this a trick question?  I thought this was an insurance agency blog?

| By OAA Admin
July 11, 2013

Ramping Up Retention

We are in the business of selling insurance, right?  So, who is the easiest person to sell insurance to?  An existing customer of course.

| By OAA Admin
July 09, 2013

Pssst! Wanna Know the Secret to Survival?

I know. This is supposed to be a blog about “growing” an independent insurance agency.  What’s all this survival doom and gloom?

| By OAA Admin
July 04, 2013

Nurture Customers on Autopilot

We’ve been talking about the value of putting your new business marketing on autopilot.  The same benefits of using an autopilot (CRM program) to sell new customers should be used to communicate …

| By OAA Admin
July 02, 2013

More Autopilot Marketing

Last time I talked about putting your marketing on autopilot.   I’d like to visit with you about a couple of techniques for doing that. 

| By OAA Admin
June 27, 2013

Autopilot Marketing

One of the problems in growing an insurance agency is once we run out of friends, family and our Christmas card list, where do we find new customers? 

| By OAA Admin
June 25, 2013

Are You A Real Business?

I was visiting with one of our members recently about the progress they were making in building their agency.  They were doing something interesting with their office space I thought I’d share with …

| By OAA Admin
June 20, 2013

Gratitude for Your Attitude!

Have you ever been sitting in your office, the phone isn’t ringing, sales aren’t happening and you’re feeling a little – low?  Well, if you haven’t found yourself in that situation you are an unusual …

| By OAA Admin
June 18, 2013

The Case for Service Centers

During a recent blog series I took a look at the true cost of hiring a producer.  I’d like to take a similar swing at the cost of customer service representatives.  Not to criticize anyone but more …

| By OAA Admin
June 13, 2013

Have You Taken a Look at Your Office Lately?

I have been out visiting agencies lately.  And I have been very impressed by some of the insurance agency offices I have been in!  I’ve been to quite a few that made me just a bit jealous.  I’d like …

| By OAA Admin