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Growth Agent Insight

December 22, 2020

OAA celebrates its 20th anniversary looking to the future

What's Made the Last 20 years great? OAA is 20! And as we enter into our second 20 years, I'm really excited about the future. In fact, I think the future for the independent insurance agent is …

| By Tony Caldwell
December 21, 2020

Learn how to sell an insurance agency

It’s never too early to start thinking about succession, and this article is a part of my series on things to think about when you’re considering selling your insurance agency.

| By Tony Caldwell
November 23, 2020

The Easy Guide to Email Marketing for Insurance Agents

The insurance industry focuses on providing solutions for individuals and businesses during difficult times. That’s why email marketing is vital during better times. It gives agents in the insurance …

| By Tony Caldwell
November 04, 2020

Social Media Marketing for Insurance Agents in 6 Steps

Like anything in life, if you want to do it right, you need a plan. Marketing strategy may not be your wheelhouse, but you can make social media platforms work to bring potential clients to your …

| By Staff
November 03, 2020

One Agents Alliance 20th Anniversary Virtual Celebration

OKC, Oklahoma: A 20th Anniversary is usually celebrated with a big party and lots of people, but this year One Agents Alliance (OAA) will have to do something different to celebrate this big …

| By Tony Caldwell
October 26, 2020

Make the Most of COVID-19's Impact on the Insurance Industry

Let’s talk about harvesting low hanging fruit for just a minute. Right now COVID is making new business challenging for some agents, but that doesn't mean your agency's top and bottom lines can't …

| By Tony Caldwell
October 21, 2020

The Future of Commercial Insurance is Based on Hard Data

As business models turn more and more towards technology, there is a tendency to commoditize personal insurance, with personal lines now being sold online in minutes. These operating models are …

| By Tony Caldwell
October 15, 2020

Use Insurance agency KPIs to increase your profits

Let’s talk about the importance of key performance indicators for improving the profitability and the success of your insurance agency. A lot of insurance agents and agency owners run their business …

| By Tony Caldwell
October 13, 2020

Grow your insurance agency profits for free

One idea that can really help you grow income in your insurance agency, despite how many clients you have, and despite how many new pieces of business you're writing, is to focus on making more money …

| By Tony Caldwell
October 01, 2020

Recession? Price Increases in a Weird Economy

This is, without a doubt, the strangest economy I’ve ever experienced.  We are clearly in an “instant” recession that dawned overnight and continues into the fourth quarter.  All the stats are bad …

| By Tony Caldwell