What's Made the Last 20 years great? OAA is 20! And as we enter into our second 20 years, I'm really excited about the future. In fact, I think the future for the independent insurance agent is …
It’s never too early to start thinking about succession, and this article is a part of my series on things to think about when you’re considering selling your insurance agency.
Let’s talk about harvesting low hanging fruit for just a minute. Right now COVID is making new business challenging for some agents, but that doesn't mean your agency's top and bottom lines can't …
Most agents, in my experience, focus on growing their agency's top line - we're always thinking about our new business rate. Many agents are really and rightfully concerned with their retention rate, …
Growing your insurance company means finding qualified leads and nurturing and servicing current ones, but running your agency means wearing a lot of hats, and your time is valuable. Once you’ve run …
I've talked before about the importance of knowing your numbers. By this, I mean more than just your net profit percentage. Great agency owners are great business people and they spend …
We live in an amazing time in the history of the world for all kinds of reasons. One of them is that at least in the United States, you can make a living doing just about anything you want. No one is …
Agency owners ask me all the time, “What should I look for when hiring a salesperson?” And that’s a great question. You know in the insurance agency business, only about 10 percent of the people we …
When you see the words, “Coca Cola,” they mean something. Yes, it’s the name of a soda brand, but those two words also have an emotional impact. You might remember the 1971 commercial with the song, …
It’s interesting to me to see that some insurance agents are phenomenally successful in sales while others with similar skills, personality, training, and even drive aren’t. There are lots of ways to …
